Introducing the New CoOptions Branding & Website

CoOptions is evolving, and we’re excited to share some big changes! Over the years, our organisation has grown, and we felt it was time for our branding and website to better reflect who we are today.

While our former logo served us well, it was beginning to look outdated. We wanted to create something modern, vibrant, and meaningful—a brand identity that truly represents CoOptions and the incredible work we do.

Our New Logo

Our new logo builds on familiar elements from our past, keeping the essence of what makes CoOptions unique while modernising our visual identity.

CoOptions Logo

Design Inspiration

  • The Renewed Honeycomb Structure: A nod to our previous logo, symbolising our social enterprises working together to create opportunities for people with learning disabilities.
  • The Person Figure in “CoOptions”: Represents our people-first approach, promoting independence, joy, and empowerment in everything we do.

A Fresh New Tagline

We’ve also introduced a new tagline: “Creating Opportunities for People with Learning Disabilities”. Previously, “Social Enterprise” was used, but as we run multiple enterprises under the CoOptions umbrella, we felt this new tagline better reflects our mission.

A Bold, Vibrant Colour Palette

Our refreshed colour scheme is bright, fun, and energetic, just like the CoOptions community. Orange remains our primary colour—chosen for its warmth, approachability, and energy, mirroring the positive environment we strive to create.

A New Website to Match

To complement our refreshed branding, we’re thrilled to have launched our new website, designed to be more engaging, accessible, and informative.

What’s New?
✅ More Informative Content – Clearer details on our services and the opportunities we create.

📸 More Imagery – Putting the people we support at the heart of our website.

🔗 Easier Navigation – Quick access to key information, social media links, and contact details.

This new design helps tie together our social enterprises under one mission while celebrating the individuality of each.

We’re excited about this fresh new look for CoOptions and hope it provides a more engaging and inclusive experience for everyone who visits. Take a look around and let us know what you think!